Radar is to follow up Elvis Costello's hit single, "Chelsea," with "Pump it Up," another track taken from his LP, This Year's Model. Release date is April 28. "Little Hitler" is to be Nick Lowe's next single for Radar, released May 5. Further press advertising will supplement campaigns already underway for Costello and Lowe albums.
Another Radar act, Pere Ubu from Cleveland, start a UK tour this week. To coincide, a special 5-track, 20 minute, 12 inch, 45rpm record is being rush-released. Retail price of £1.99. Posters, stickers and press ads form the basis of the promotion.
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